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PRESS RELEASES AND MEDIA COVERAGE


SNOWMAGIC® SELECTED FOR OKLAHOMA CITY SNOW PARK Innovative SnowMagic® Technology For Snowy Winter Fun at the AT&T Stadium

CONTACT: (888) 371-9512 / info@snowmagic.com


Upper Montclair, N.J. (April 22, 2008) – SnowMagic® has been awarded a contract by Downtown Oklahoma City, Inc. (DOKC) to operate a winter snowtubing and snowplay park at the AT&T stadium in Bricktown, Oklahoma City. DOKC has purchased a 50-ton SnowMagic snowmaking system that will ensure snow-cover throughout the season. SnowMagic snowmaking systems utilize a patented Infinite Crystals Snowmaking (ICSTM) technology to make snow at any temperature, which will allow a “Downtown in December” promotion to reliably offer winter-themed activities for an extended period, including the Christmas and New Year’s vacation weeks.

“Downtown in December” is one of the best attended events in Oklahoma, drawing thousands of guests each winter. The event is a unique winter celebration of activities, entertainment and hearty recreation during a time of year when youths and adults need a little encouragement to venture outside.
For vacation and recreation venues that want to have winter sports and snowplay, SnowMagic® has become a business necessity to ensure white slopes for skiing, snowtubing and snow-play. Currently SnowMagic ICSTM is used to provide Wintertainment at installations in the US, Europe, Middle East, and Japan.
“I am excited about the opportunities for SnowMagic as more and more municipalities and recreation venues seek to provide families with a snowsports experience consistently through the winter. Business owners and city leaders have told me how great it is to see snowtubing and snowplay, right in the heart of the city,” said SnowMagic President Albert Bronander. “Oklahoma City joins a growing list of recreation venues, including resorts, municipalities, and minor league ball parks that are creating fun out of what used to be the off-season.”
Unlike traditional snowmaking equipment that works only at temperatures significantly below 32F, the ICSTM system works in any temperature by freezing water to create tiny snow crystals regardless of the ambient temperature. Utilizing patented high compression technology, the snow crystals are blown out with explosive force, creating snow with a natural feel and texture, with an average micron size (diameter) of 0.3 millimeters. Additional information on SnowMagic is available at the company’s website, www.snowmagic.com, or by calling (888) 371-9512.
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